Establishing your brand

Course Content
Introduction To Graphic Design
The idea of a summary is a short text to prepare students for the activities within the topic or week. The text is shown on the course page under the topic name.
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Welcome
02:53
Course Overview and Roadmap
02:53
Areas of Graphic Design To Explore
02:53
Establishing your brand
02:53
How to produce your brand essentials
In this video, I will show you how to produce your brand essentials on Canva, and then download them for use in your marketing.
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How to design offline marketing materials
02:53
How to design for social media
02:53
How to produce social media on autopilot
02:53
Words
If a picture paints, 1000 words, then that's great to produce good pictures however, without words, great design may not be that great. In this session, you going to learn how to improve the words that you use on your design.
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Using Chat GPT
02:53
the power of your headlines
02:53
Can you do better?
02:53
Starting A Career As a Graphic Designer
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Joining The Design Community
02:53
Finding Continued Inspiration
02:53
Understanding Raster Graphics
02:53
HOW TO USE CANVA – So you can do Graphic Design
About Lesson

One of the biggest mistakes that are often made in small business is a lack of ‘brand consistency’.

In other words, businesses often have a website that’s done with one brand and there is no correlation between the website and their business card, or a leaflet that they’ve produced.

In this video, we’re going to discuss the importance of brand consistency.

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