Welcome to Our Monthly Results Mastery Newsletter

Introduction – Helping to grow your business

Welcome! I’m Steve Mills, and I’m delighted you’re reading my blog, your go-to source for practical, proven strategies to grow your business faster, smarter, and more profitably.

Each edition is designed to help you increase sales, improve marketing performance, and achieve measurable results – not just theory, but actionable insights you can implement straight away.

Over the past 30+ years, I’ve helped over ten thousand business owners to significantly increase their sales results. Now it’s your turn.

If you’re serious about getting better results from your marketing, sales, and mindset, then you’re in exactly the right place.

So let’s get started straight away

Stay connected with me Steve Mills and Results Mastery Limited for the latest news, expert insights, and exclusive updates crafted just for you.

Event Invitation

As a member of the newsletter, you are formally invited to attend my next Results Mastery Live event.

This event runs on a weekly basis and is called

‘Why Most Marketing Doesn’t Work and

the Three Systems You Need to Sort It’.

During the session, we will cover the three systems you need to implement in your business to improve the results you currently get.

Growth insight

Why Most Businesses Don’t Have a Lead Problem – They Have a Follow-Up Problem

Here’s something I see every single month when I sit down with business owners.

They tell me:

“Steve, we need more leads.”

But when I dig a little deeper, it turns out they already have:

• Enquiries that were never properly followed up

• Quotes that went quiet

• Past clients who were never re-contacted

• Warm conversations that simply fade away.

In other words, the money is already in the building – it’s just not being collected.

The real issue

Most businesses dramatically overestimate the power of new leads and massively underestimate the value of systematic follow-up.

Why? Because follow-up feels:

• Awkward

• Time-consuming

• “Salesy”

• Less exciting than new marketing activity

So it gets pushed to the bottom of the list… and quietly forgotten.

What the data (and experience) tells us

Consistent follow-up:

• Increases conversion rates without increasing marketing spend

• Shortens the sales cycle

• Builds trust and professionalism

• Separates growing businesses from struggling ones

I’ve seen businesses generate £5k, £10k, even £20k+ in days, not months, simply by going back to people who already knew them.

• No fancy funnels.

• No ad spend.

• No new technology.

Just disciplined action.

The uncomfortable truth

Most of your competitors don’t follow up properly.

Which means that if you do, you immediately stand out.

And in crowded markets, standing out beats shouting louder every time.

Want help implementing this properly?

If you’d like help building a simple, repeatable follow-up system that actually gets used, let’s talk.

📧 steve@results-mastery.com

📞 0114 303 2952

Or take 5 minutes to complete the Results Mastery Marketing Self-Assessment and see where the biggest opportunities are hiding in your business:

👉 https://results-mastery.com/results-quiz/

🎧 You can also explore more practical growth ideas on the Results Mastery Podcast:

https://stevemillssresultsmasterypodcast.buzzsprout.com/

🌐 https://results-mastery.com/

One action to take this month

Pull a list of:

• Everyone who asked for a quote in the last 6–12 months

• Everyone who enquired but didn’t buy

• Past clients you haven’t spoken to this year

Then pick up the phone or send a personal email and ask just two questions:

1. “Is this still something you’re thinking about?”

2. “What would need to change for this to move forward?”

That’s it.

• No pressure.

• No pitch.

• Just a conversation.

You might be surprised how much business comes from simply being professional and consistent.

Proof it works

One client made £8,500 in sales in a single day by following up on ten old quotes.
Another doubled their lead conversion rate without spending a penny more on marketing.

• The strategy isn’t complicated.

• But it does require action.

• And that’s where most businesses fall down.

Action = Results

“If this resonated, let’s have a conversation.”

• Book a Results Awareness Meeting

• Free place at Results Mastery Live Event online

• Complete the Results Marketing Audit

• Join The Results Mastery Community for even more benefits (free to join)

• 📧 steve@results-mastery.com

• 📞 0114 303 2952

7️⃣ Resources & Links

• 🎧 Results Mastery Podcast
  https://stevemillssresultsmasterypodcast.buzzsprout.com/

• 📊 Self-Assessment Marketing Audit
  https://results-mastery.com/results-quiz/

• 🌐 Website
  https://results-mastery.com/

• LinkedIn profile Click here