Why video marketing is essential for your business

Welcome to this edition of RESULTS Mastery news. This week I cover video marketing and each week, I bring you tips, hints, and strategies to grow your business, make more profit and avoid wasting money on marketing that does not work.

This week, I have a few videos to show you. Why? Because video is becoming even more popular. Current figures show that people spend an average of 48.7 minutes a day on YouTube.

Worldwide we watch over 1 billion hours of YouTube videos on our TVs daily.

YouTube Shorts, which were introduced in 2020, get more than 30 billion views per day.

Take a look at my example video using YouTube shorts

What did you think? Not perfect yet, but a fairly cool system:

  1. Provide some value
  2. Clarify a problem facing your target market that relates to what you do
  3. Offer a free meeting to discuss things further.

In another video, I give a more in-depth presentation and provide some even more valuable content. Take a look, and consider that you could do the same as me.

Questions are the answer

Here, I use AI to create video’s

Very cool, and if you want a video like this, then let me know and we can do it for you.

So there we have it. Here are three different styles of video. Which one are you going to use?

Think of it this way. Years ago, the best forms of marketing were probably TV and radio and not video marketing.

In other words, the best ways of marketing were and still are talking to people.

In today’s world, the media of TV and radio are being replaced by video (YouTube) and audio (Podcasting).

The best thing about both of these forms of marketing is that they are either free or virtually free, and they are certainly not going to cost you a fortune to test their use.

So, take action and if you need some help from me, then get in touch.

Steve

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