HOW TO PRODUCE AN ONLINE COURSE
About Course
How to Take Your Knowledge and Experience and Turn it into an Online Course
I am sure you know the type of thing – where people pay you a one-off, or monthly fee for access to a video-based, or video and live-based online training.
What you might not know is – The online training world is currently worth £3 billion per year and by 2030 that figure is predicted to reach £7 billion.
And if you have knowledge, experience or expertise then you can make significant sales from all over the world.
- I know a lady who has 38,000 members paying her £35 per month (That is £1,330,000 per month if you were wondering).
- I know a solicitor who has 750 members paying her £75 per month (another £56,250 per month).
- I know of a Chef who makes £20,000 per month teaching his members how to cook
- My goal is to get 1,000 people to sign up for my RESULTS Mastery University and pay me £39 per month = £39,000 per month.
Now I know that is not enough to live on, but it is a good start haha!
Make no mistake this is worth doing
People have set up online businesses as:
- Marketing advisors
- Business coaches
- Trainers
- Chefs
- Gardners
- Coaches
- Advisors
- Fishing experts
- IT trainers
- Sports coaches
- Accountants
- Fitness instructors
- etc
In truth, almost every area of expertise can be taught online
I little while ago I did Palates in Portsmouth. My instructor hired a village hall and had 10 to 15 people at each session. Now he runs sessions online and has over 100 people at each event from all over the world and he has not even started advertising it yet.
Now before you get too excited I want you to know that it is not easy and that is why you need this training
So, in the new year, I am running a six-week online training course to teach people how to build, run and sell courses of their own. During the six weeks I will be covering:
- What type of course to run? How to structure it and what it should contain
- Video presentation skills
- Scripting your videos
- Clarity of your goals and objectives
- Using AI to help and save you time
- Equipment you need
- The platform to use
- The added value you can provide
- Upselling your course
- Your best target market
- Marketing your courses
The training will include:
- A weekly Monday two-hour training session on Zoom (live, but also recorded)
- Homework from the session
- A weekly Wednesday one-hour Q&A session
- Scripts and workbooks
The most important part of this training is without a doubt the marketing of your course
This is where most online training fails and this is something I have been helping businesses with, for over 28 years and this is where I will add the most value!
Course Content
Introduction
-
What type of course to run?
02:53 -
How to structure your course?
12:08 -
What your course should contain
12:08 -
Clarity of your goals and objectives
02:53 -
The different types of video
00:00 -
How to earn money from what you have done and not from time for money
00:00 -
Quiz
Video Production
Presenting
Strategic Marketing
Marketing Action Plan
Added value
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